Marketing Specialist

The Marketing Specialist ensures the effective planning and implementation of marketing and communication activities, both online and offline, with a focus on store openings, brand promotion, and alignment with the company’s international standards in each brand.

Key responsibilities:

Influencer Marketing

• Building and maintaining relationships with influencers and agencies
• Coordinating barter and paid collaborations with HQ (Poland)
• Monitoring and reporting campaign performance
• Managing PR packages and supporting influencer activations

Store Openings & Local Marketing

• Coordinating marketing activities for new store openings
• Cooperation with shopping malls and landlords on promotional support
• Managing OOH campaigns (platform selection, briefing, reporting, budget control)
• Supervising marketing materials delivery and launch execution
• Reporting store opening results to HQ

Local Marketing & Brand Communication

• Preparing and localizing marketing materials (digital & offline)
• Supporting in-store and mall advertising (banners, video/audio materials)
• Cooperation with shopping centers on joint campaigns and brand activations
• Supervising marketing budget usage

Administrative & Coordination

• Invoice coordination and budget tracking
• Ongoing cooperation with HQ marketing team (Poland)
• Supporting promotional campaigns and brand initiatives

Conditions:

• Working hours according to the local labour legislation and rules in the local subsidiary

• Remote work in accordance with the rules approved in local subsidiary

• Mobile phone, computer

• Access to the system, and the necessary office supplies

• Work location provided working space / LPP local office