RSM (Regional Sales Manager)

The Regional Sales Manager will be responsible for supervising and coordinating the commercial and operational activities of retail stores within an assigned region.

Duties:

• Conduct regular store visits to assess performance, motivate teams, and recommend corrective actions.

• Take full responsibility for achieving commercial targets within the assigned region.

• Monitor sales performance, analyze key KPIs, and identify areas for improvement.

• Implement trade and commercial strategies in alignment with brand standards.

• Build and manage a skilled, motivated retail team across the region, including newly opened stores.

• Lead the recruitment, onboarding, and training of Store Managers and retail staff.

• Set development objectives, evaluate employee performance, and implement improvement plans.

• Oversee operational expenses, manage the regional budget, and ensure cost efficiency.

• Maintain high standards in customer service, store presentation, and visual merchandising.

• Supervise the execution of marketing activities and ensure store readiness for campaigns.

• Ensure proper staffing levels and optimize labor costs in accordance with company policies.

• Monitor inventory levels and support corrective actions when discrepancies arise.

• Coordinate and oversee store openings, closures, and renovation projects.

• Ensure compliance with health and safety regulations, labor laws, and internal policies across all locations.

• Participate in local training programs and corporate events; represent the company externally as needed.

• Maintain confidentiality and uphold the company’s code of ethics and conduct.

• Perform any other duties as assigned by the Employer.

• Minimum of 3–5 years of experience in retail management or regional retail operations.

• Demonstrated ability to lead teams and drive commercial performance.

• Strong knowledge of retail KPIs, sales performance analysis, and operational best practices.

• Communicative English proficiency (minimum B2 level).

• High cultural awareness and excellent interpersonal communication skills.

• Proficient in Microsoft Office and familiar with digital sales and reporting tools.

• Possession of a valid Category B driver’s license.

• Willingness and availability for frequent business travel.

• Official employment, flexible start to the workday (8:00, 9:00, or 10:00 AM)
• A dynamic international work environment;
• Opportunity to receive a semi-annual or annual bonus (depending on the company's financial performance)
• Employee discount on Sinsay brand products - 25%
• Corporate events and a friendly atmosphere
• Provision of all necessary equipment for work