Developing a solid marketing strategy to increase sales and brand awareness. Managing internal communication between different departments. Researching the market to make the right decisions for the company in relation to the competition. Executing a pricing strategy. Use team leadership skills to help the team achieve its objectives. Manage the marketing budget wisely. Have control and knowledge of distribution channels. Control and enhance the brand image.

Determining the best media outlet mix for promotional strategies Monitoring online and offline ad campaigns (e.g. on TV, websites, OOH) Regularly reporting advertising campaign results (including revenues and costs) Optimize advertising strategies for varying audiences and channels Identifying and understanding target audiences Negotiate with media channels to close competitive deals Prepare additional promotional projects to support new product launches Create new campaigns to reach a broader audience Ensure a cohesive advertising message across campaigns

Plan and execute a marketing strategy for the organisation and for new and existing products or services Oversee the implementation of the marketing strategy Develop a brand strategy Set and administer an annual marketing budget Create and manage a calendar of events such as webinars, conferences and thought leadership contributions Guide the day-to-day activities of the marketing team and marketing manager Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary Provide tools and materials to enable the sales team to function effectively Manage and refine the organisation’s social media presence Manage and measure marketing campaign costs Report on the effectiveness of marketing campaigns using pre-determined KPIs Utilise data for marketing campaigns, interrogating the organisation’s databases and external data Identify new business opportunities Conduct market research studies Negotiate with media agencies and secure agreements on the production of promotional materials Internal Communications Campaigns: activ. Всегда с тобой. В любой момент - https://www.youtube.com/watch?v=0BaT0VgehSo activ. Контрактный телефон. Так выгоднее - https://www.youtube.com/watch?v=ejBaWPh9hlM https://www.youtube.com/watch?v=aPG442n-Kao https://www.youtube.com/watch?v=4twBw7rgSEE activ. OGO card - https://www.youtube.com/watch?v=MMo7-xHN4vI https://www.youtube.com/watch?v=tlNz1As9NIg https://www.youtube.com/watch?v=CCo58jRsdZc

Marketing 360 (ATL, BTL, Trade activations, work with Experts) Determining the best media outlet mix for promotional strategies Monitoring online and offline ad campaigns (e.g. on radio, TV, websites, magazines and billboards) Regularly reporting advertising campaign results (including revenues and costs) Optimize advertising strategies for varying audiences and channels Identifying and understanding target audiences Negotiate with media channels to close competitive deals Prepare additional promotional projects to support new product launches Create new campaigns to reach a broader audience Ensure a cohesive advertising message across campaigns Build long-term relationships with media influencers to promote brand Crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Preparing and managing monthly, quarterly and annual budgets for the Marketing department Setting, monitoring and reporting on team goals Analyzing sales funnels and customer intent Measuring performance of online and offline campaigns Collect and analyze market data Identify target audiences and understand their behavior and habits Determine the best media outlet mix for our campaigns Optimize ad campaigns according to geographic exposure, frequency, time spans and more Allocate budgets and monitor costs Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs) Evaluate the success of media strategies and campaigns Reporting on marketing KPIs like leads, conversion rates, website traffic and social media engagement Setting goals for performance and deadlines in ways that comply with company's plans and vision Organizing workflow and ensuring that employees understand their duties or delegated tasks Monitoring employee productivity and providing constructive feedback and coaching

Marketing 360 (ATL, BTL, Trade activations, work with Experts) Determining the best media outlet mix for promotional strategies Monitoring online and offline ad campaigns (e.g. on radio, TV, websites, magazines and billboards) Regularly reporting advertising campaign results (including revenues and costs) Optimize advertising strategies for varying audiences and channels Identifying and understanding target audiences Negotiate with media channels to close competitive deals Prepare additional promotional projects to support new product launches Create new campaigns to reach a broader audience Ensure a cohesive advertising message across campaigns Build long-term relationships with media influencers to promote brand Crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Preparing and managing monthly, quarterly and annual budgets for the Marketing department Setting, monitoring and reporting on team goals Analyzing sales funnels and customer intent Measuring performance of online and offline campaigns Collect and analyze market data Identify target audiences and understand their behavior and habits Determine the best media outlet mix for our campaigns Optimize ad campaigns according to geographic exposure, frequency, time spans and more Allocate budgets and monitor costs Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs) Evaluate the success of media strategies and campaigns Reporting on marketing KPIs like leads, conversion rates, website traffic and social media engagement Setting goals for performance and deadlines in ways that comply with company's plans and vision Organizing workflow and ensuring that employees understand their duties or delegated tasks Monitoring employee productivity and providing constructive feedback and coaching Key clients: Kazakhtelecom - Marketing 360 Kcell - OOH/Radio advertising Borjomi - SMM Air Astana - Print advertising Chocofood - OOH/Radio advertising

Marketing 360 (ATL, BTL, Trade activations, work with Experts) Determining the best media outlet mix for promotional strategies Monitoring online and offline ad campaigns (e.g. on radio, TV, websites, magazines and billboards) Regularly reporting advertising campaign results (including revenues and costs) Optimize advertising strategies for varying audiences and channels Identifying and understanding target audiences Negotiate with media channels to close competitive deals Prepare additional promotional projects to support new product launches Create new campaigns to reach a broader audience Ensure a cohesive advertising message across campaigns Build long-term relationships with media influencers to promote brand Crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative Preparing and managing monthly, quarterly and annual budgets for the Marketing department Setting, monitoring and reporting on team goals Analyzing sales funnels and customer intent Measuring performance of online and offline campaigns Collect and analyze market data Identify target audiences and understand their behavior and habits Determine the best media outlet mix for our campaigns Optimize ad campaigns according to geographic exposure, frequency, time spans and more Allocate budgets and monitor costs Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs) Evaluate the success of media strategies and campaigns Reporting on marketing KPIs like leads, conversion rates, website traffic and social media engagement Setting goals for performance and deadlines in ways that comply with company's plans and vision Organizing workflow and ensuring that employees understand their duties or delegated tasks Monitoring employee productivity and providing constructive feedback and coaching Key clients: GSK/exNovartis - OTC/OHC - (Supervision and control of the CIS markets. Media strategist for Caucasus, Central Asia, Mongolia). >> Start to use Digital (new communication media channel) Procter and Gamble – FMCG - (Media strategist for Central Asia) >> Re-targeting of Venus (change Global Target audience) Shell Helix - Lubricants - (Festival of Media Global Awards 2017 - Silver Awards) Saks Fifth Avenue - (media planning and tactical placement) Chocofamily (Offline communication for online company)

Conduct research to uncover interesting and significant news Gather, corroborate and interpret data Interview key persons (witnesses, sources etc.) to obtain more information Use findings to construct a well-written article Partner with other journalists, editors, producers etc Establish contacts and sources for use in future research Concerts: Group " Bi-2" Group "Chaif" Group " Quest Pistols" Basta. Noggano. Diana Arbenina

Coordinating all public relations activities Developing a marketing communications plan including strategy, goals, budget and tactics Developing a media relations strategy, seeking high-level placements in print, broadcast and online media Direct social media team to engage audiences across traditional and new media Leverage existing media relationships and cultivate new contacts within business and industry media Manage media inquiries and interview requests Create content for press releases, byline articles and keynote presentations Monitor, analyze and communicate PR results on a quarterly basis Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis. Build relationships with thought leaders to grow industry awareness Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them Key clients: Samsung Kcell

Inspecting financial statements to catch errors, misstatements and fraud Performing audits on systems, operations and accounts Reporting audit findings and recommending improvements Key clients: Satai film LLP

Высшая школа Экономики и бизнеса, учет и аудит, бакалавр

Влад Ситников, Москва, Креативный маркетинг

Ultramind.kz, "Секреты успешных переговоров с помощью НЛП" - Акиф Мирзаев

International Academy of Business, «Практика менеджмента» - Руслан Калимуллин

International Academy of Business, "Эффективная презентация" - Руслан Калимуллин