• Owned social media presence across LinkedIn, Facebook, Twitter • Increased LinkedIn followers to 1000 followers during pre-launch stage • Used Canva to create compelling visualizations • Conducted technical & content audits • Optimized meta titles, descriptions & image alt text • Wrote articles about FinTech, Business for the website • Converted longer form content (blogs, articles, report) into micro content such as video posts, stories, infographics

Managed Facebook Ads, Instagram Ads and run A/B testing • Improved Local Search Rankings - Increased rankings to 4,5 stars, Certificate of Excellence 2018 - 2019 Winner • Managed social media pages to answer customer queries - Facebook, Instagram Email marketing - managing email lists, database and newsletter • Analysed and evaluated marketing reports to address developmental areas through Google Analytics, Facebook Insight • Responsible for design and distribution of all marketing materials

• Enhanced the competitive advantage of the company by evaluating its competitor’ strength and weaknesses • Improved local SEO • Worked with top local publishers to build backlinks proposal and final reports for qualitative and quantitative studies • Optimized meta titles, descriptions & image alt text • Created content for the company website's blog • Responsible for communicating and translating documents for overseas clients and partners. • Worked with the marketing team in organising and controlling trade fashion & textile exhibitions

Business School , International MBA

Fashion and Design School , Fashion & Apparel Design, Technology of light Industry.