- Progressed through key marketing leadership roles at HONOR Uzbekistan: Trade Marketing Manager → SMM Manager → PR Manager, demonstrating consistent performance and strategic growth within the organization. - Successfully increased brand awareness from 61% to 90% and brand consideration from 12% to 31%, according to Ipsos. - Led and executed 10+ major product launches and brand campaigns, adapting global strategies to the local Uzbek market with culturally relevant and creative positioning. - As IMC Manager, led fully integrated 360° campaigns from strategy development and budgeting to execution and successful project closure, including end-to-end management of Project HONOR X7d and HONOR Magic 8 Pro. - Planned and executed full-scale international media trips to HONOR's labs in Xi'an, HQ office, intellectual factory and Alpha flagship store in Shenzhen, delivering outstanding content production about HONOR X9d and advanced technological research, premium brand exposure, and strengthened relationships with key media and influencers. - During the launch of HONOR X9d, HONOR became the #1 smartphone brand in Uzbekistan for the first time, surpassing Samsung and Xiaomi in the market. - Developed and implemented integrated marketing strategies combining trade marketing, digital, social media, influencer collaborations, PR, and offline activations. - Built and maintained relationships with key media outlets, influencers, and partners to enhance brand reputation and coverage, contributing to establishing HONOR as one of the most recognizable smartphone brands in Uzbekistan within a short period.

- Planning and executing marketing campaigns: -Developing and implementing marketing campaigns that align with the company's goals and objectives using Infuse Media platforms; - Researching and analyzing market data: Conducting market research to identify target audiences and develop effective marketing strategies; - Creating and managing marketing content such as brand design, posts and banners, and email marketing campaigns; - Tracking and measuring the results of marketing campaigns to identify what is working and what is not; - Working with cross-functional teams, such as Client Success Team, Lead Verification, Product, Pipeline Management, Design and Copywriting to ensure that marketing campaigns are aligned with the company's overall goals; - Implementing an efficient B2B plan to deliver generated leads on tough deadlines;

During the working period at JSC "Korea Development Bank Uzbekistan" - I have managed the PR section of the website and Intranet by posting summary of weekly news on Uzbek Economy - Researching for appropriate news in news channels such as spot.uz, gazeta.uz -Translating them from Ru to Eng - Created campaigns posts on special holidays on Canva - Working on long term plans - Creating and Translating the Business Plan Guideline for corporate clients - Assisting in creating roadmaps - Registering daily the substantial facts of the bank with other international banks and financial institutions, such as JPMORGAN, Goldman Sachs and etc... - Have found the missing points and reported to manager and head of department. - Working with openinfo.uz to approve the daily substantial facts

- Have obtained photo/videographing skills while helping the manager; - Assisted Directors and Managers in the Preparation of Annual Reports, OIs and Articles for the United States of America; - Designed Certificates for 100+ rural women and PPTs for training participants; - Edited works were published in official accounts (Facebook, YouTube, Telegram, IG) of the U.S. Embassy and USAID; - Increased Targeted Audience of Social Networks from 30k to 75k; - Had undertaken Business Trips in 3 regions (Valleys) and in Tashkent for Assisting in Accomplish Projects Successfully Overall;